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warner bros invests 57 million in osn to enhance middle east streaming

Warner Bros. Discovery is investing $57 million to acquire a minority stake in Dubai-based OSN Streaming Ltd., enhancing its regional presence and local content production. This partnership builds on existing collaborations, including an exclusive licensing deal for HBO content since 2022. With a young, tech-savvy population and rising disposable incomes, the Middle East is becoming a competitive market for streaming services, where OSN faces challenges from global platforms like Netflix and Amazon.

mena music market leads global growth with 22.8 percent revenue increase

The MENA region has emerged as the fastest-growing music market globally, with a remarkable revenue increase of 22.8% in 2024, driven primarily by streaming, which constitutes 99.5% of total revenues. Regional artists like Amr Diab, Ayed, and Tamer Ashour dominated the charts, reflecting the area's evolving influence in the international music scene. This growth outpaces other regions, signaling a significant shift in global music consumption dynamics.
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